Steam Release Readiness Check-List

The System I Use to Audit Steam Launches 180 / 90 / 60 Days Out

I developed the Steam Launch Risk Diagnostic System to identify critical marketing gaps that solo developers and small teams often overlook. While these creators naturally focus on game quality, polishing, and testing, they frequently miss essential pre-release milestones.

When I begin working with indie studios, typically 90 to 180 days before launch, my first step is a comprehensive visibility audit. This diagnostic system provides immediate, actionable insights, tracks communication strategies, and monitors performance dynamics. By addressing these factors early, we significantly minimize launch risks and maximize the potential for a successful campaign.

Marketing Foundation and Wishlist Strategy

Media Readiness and Review Strategy

Influencer Coverage Goals

I was frustrated

When do I start my Steam page? Where to find a legit Steam wishlist growth strategy? Why my game wishlists stuck? Is it worth it to pay for game promotion and ads? How much do I pay a streamer for a video? How to increase indie game’s visibility for players?